People are buying a lot less last month, but why should you care? Retail sales figure for April dropped .4%, meaning it really dropped about 1.4%. People who release bad news like to be really sneaky about things. They report that news have been bad and revise the figures downward later.
Anyway, the reason you should care is because our economy is again broken down into four things:
Consumer Spending + Investments from Businesses + Government + Net Exports
I feel like I'm a stuck record always repeating the same thing about Keynesian Economics, but these four factors really do sum up the economy. The C in the equation hasn't been shrinking in a long time, like it is now. When the C shrinks, it's the difference between a depression and a recession.
The retail sales figures just means that until the C recovers, the economy won't.

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